03 - 05 March, 2020
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eCommerce Trends and Insights » Success Stories
Using data science and predictive analytics, retailers can find proactive methods of harnessing new and extensive data sources in innovative ways.
Selected for the Forbes 30 Under 30 Asia 2018 list, well-versed in country expansion and various aspects of marketing, Lai Shanru has led teams in merchant development, campaign management and more.
eTail Asia had a fire-chat side with the Co-Founder of Shopback to understand how it started, what it did to innovate customer experience to become a cashback platform with over 8 million users in 7 Asia-Pacific markets.