eTail Asia 2025 Blog » Trends

3 Major Changes in the Luxury Market due to COVID-19

By: Laura Anne Danaraj

In the second part of eTail’s special series on Luxury Retail in Coping with COVID-19, I spoke with Maria Graefin von Scheel-Plessen, Global Media Manager from Germany luxury brand Montblanc, who’s dedicated to transforming the luxury maison digitally.