04 - 06 August, 2020
Equarius Hotel - Resorts World Sentosa, Singapore
eCommerce Trends and Insights » Omnichannel
Today’s martech stacks include core technology platforms essential to a marketer’s day-to-day operations, such as customer relationship management (CRM) and marketing automation systems, with additional tools for email marketing, online or offline advertising, and the like.
As the retail sector becomes increasingly reliant on eCommerce, providing the best possible experience for consumers - both online and in-store - will be a key differentiator between successful brands, and the competitors they leave behind.