With rising commissions and increasing saturation, brands are rethinking their reliance on third-party marketplaces. Explore how smart D2C strategies and owned platforms can help you reclaim margin, build stronger customer relationships, and take back control of your growth. Expect discussions on pricing wars, D2C pivots, margin protection, and scaling without over-relying on deep discounting

As supermarkets and hypermarkets like Alphamart, Big C, and Lotus rapidly scale their digital efforts, brands are under pressure to adapt. But capability building in bricks-and-clicks retail isn’t straightforward especially when ownership splits between modern trade and eCommerce teams with vastly different playbooks.