eTail Asia Virtual Summit

17 - 19 November, 2020


Liliane Sek, Senior Director, Brand Activation, SEAPAC at adidas

Liliane Sek

Senior Director, Brand Activation, SEAPAC

Check out the incredible speaker line-up to see who will be joining Liliane.

Download The Latest Agenda

Day 1 - Wednesday 4th March 2020

Wednesday, March 4th, 2020

9:20 AM Branding 2.0 Keynote Panel: How can you tell your story and create something with a lasting impact to grow your business?

- How can you put CX and brand relationship at the heart of your company’s growth strategy to enhance engagement and bolster customer lifetime value?
- Putting your brand value proposition at the core of your strategy – How does your eCommerce journey become a brand journey?
- Navigating the interplay between offline and online
- How can you interlock customers and products?
- Building brands-as-a-culture
- How can you create cultures that match your consumers’ changing values and world views
- Are brands which are slow in connecting with today’s customers facing an era of slow death?