eTail Asia 2025

May 14 - 15, 2025

Equarius Hotel, Sentosa, Singapore

Hari Vijayarajan

CEO - APAC Reebelo

Hari is the CEO of Reebelo’s APAC operations. Prior to joining Reebelo, Hari was Group CCO at ONE Championship & ONE Esports for 5 years, EVP & Chief Business officer at Lazada Group for 4 years, and DMM of PC Tablet Accessories/Input Devices at Amazon in Seattle for 2 years. Over his ecommerce career, Hari has built and managed key brand/OEM, seller and retailer partnerships globally and was responsible for brands like Apple being onboarded onto Amazon and Lazada. Hari also spent ~3 years in Management Consulting in Chicago and 5 years at Microsoft in South East Asia. Hari graduated with MBA from the University of Chicago Booth School of Business and London Business School, a Post-Graduate Diploma in Finance from the London School of Economics & Political Science, and a Bachelor’s Degree in Computer Engineering from Nanyang Technological University in Singapore.

Check out the incredible speaker line-up to see who will be joining Hari.

Download The Latest Agenda