Dina Abdullah Enriquez Alsagoff

Founder & Chief Digital Marketing Strategist The Digital Marketing Therapist

Main Conference Day 1, Wednesday, 14th May

12:45 PM Founders’ Stories Panel: Meet the founders of Asia’s most inspiring businesses as they come together for a candid tell-all on what it took to take their business to where it is today

4:10 PM Retailer Hangouts: What you need to know to grow - Tips for expanding and diversifying your retail business

Join this informal discussion about the hottest topics in retail led by one of our fantastic retail speakers. Relax with a drink and chat with other retailers in your vertical who share your pain points. You’ll meet the peers who can give you tons of advice!

Main Conference Day 2, Thursday, 15th May

9:30 AM Marketing Leaders Exchange: As business growth drivers, how can marketing leaders achieve a balance between harnessing emerging technologies while minimising the potential harms they bring and use the opportunities for growth, yet protect customers?

Like any new technology, the “potential” of a new tech can overshadow its practicality.
How can you evaluate where efficiency and quality bottlenecks exist, and then map back to your underlying tech stack?
How can you build a strong business case and quantify returns to implement a tech which might take years to realise return?
What do you think of first mover advantage when developing new tech? Is it wise to be at the forefront or following suit when it’s proven to work

1:20 PM Keynote Interview: Winning strategies from grocery retail experts - How can retail brands leverage customer feedback and insights to optimise product offerings to boost the overall grocery shopping experience in a low-margin, often low-consideration, multi-item environment?

Check out the incredible speaker line-up to see who will be joining Dina Abdullah.

Download The Latest Agenda