eTail Asia Virtual Summit

17 - 19 November, 2020


Andrew Hong San Djie, Country Director at Schnellmedia Asia

Andrew Hong San Djie

Country Director
Schnellmedia Asia

Check out the incredible speaker line-up to see who will be joining Andrew.

Download The Latest Agenda

Day 1 - Wednesday 4th March 2020

Wednesday, March 4th, 2020

4:10 PM SEA Country Clinic: Seizing opportunities and overcoming challenges in SEA – How to achieve fast and sustainable growth in this booming but quickly maturing digital market

The six major markets in Southeast Asia had an estimated 272 million adults with internet access at the end of 2018. Forrester research predicts that this number will contribute to approximately $53 billion in regional B2C sales by 2023 - comprising 6.5% of total retail sales at that time.

- How to tap into an internet-savvy demographic with considerable spending power
- From the lack of a solid regional logistics and payment infrastructure, to the obvious wide range of consumer preferences and cross border concerns – how to succeed in this lucrative market
- What makes the region’s consumers tick – How to best serve the variety of customer preferences across the region
- How to effectively tackle the challenges unique to not just the region, but also the specific countries you are operating in