Andrew Hill

Andrew Hill

Digital Acceleration & Enablement Senior Director The Coca-Cola Company

Main Conference Day 1, Tuesday, 24th March 2026

5:20 PM Innovation Spotlight: Are you ready for agentic commerce? Future-proofing your retail, media, and technology strategies for the AI-driven era

  • What to invest in now: Identify and prioritize the foundational systems and technologies required to support agentic shopping across channels.
  • What success looks like: Understand how agentic readiness can drive conversion, customer loyalty, and operational efficiency.
  • Why timing matters: Develop a strategic roadmap to future-proof your tech stack by 2026, ensuring readiness for the agentic commerce landscape.
  • Agentic Retail Media: Explore howretail media networks will evolve in an agentic era, enabling AI agents to autonomously discover, evaluate, and purchase on behalf of consumers.

Main Conference Day 2, Wednesday, 25th March 2026

3:30 PM All-Star Panel: How can brands leverage retail media to deliver business results and how are they managing the internal dilemma of balancing retailer margin expectations, retail media investment and broader media investments outside the retailers control?

Check out the incredible speaker line-up to see who will be joining Andrew.

Download The Latest Agenda