Deliver immersive brand experiences using BytePlus's latest technology

09/01/2022




BytePlus is a trail-blazer.

Their advanced technology and team of experts find inventive ways to accelerate business growth for brands worldwide.

Robin leads the Marketing for EPS, a division of BytePlus that uses AR, Personalisation and Live Streaming to create outstanding experiences for consumers.With over 11 years of experience in the eCommerce domain. "Speed of growth is rapid in APAC" says Robin - an indication of what’s to come in the region and thoughts on:

  • How the need for innovation and to forethink modern technology has increased substantially in the last years
  • Why Southeast Asia is a key focus and the home of eCommerce
  • The rising customer acquisition cost is a big priority to look out for and how improvements can be made to the customer experience
  • Why 'Personalization' is so significant
  • How AR has become closely integrated into the retail experience
  • Looking at live streams and influencer interaction and why they are big part of how Gen-Z adopts media

Watch the video interview now