eCommerce enabler LEAP helps brands to succeed in Asian marketplaces
One of the fastest evolving global digital marketing platforms that helps propel businesses to greater heights. LEAP is a one-stop, end-to-end eCommerce enabler for the Asia Pacific. An industry legend, Raman Arora is the Chief Operating Officer for LEAP commerce, with over 14 years of experience in eCommerce. "Content and content to commerce is only going to rise", Raman gives his perspective on eCommerce in this exclusive interview; he tells us:
- The data platform, analytics and value-added insights derived are the genuine innovations are what LEAP measures
- It’s essential that brands adapt to accelerate their eCommerce proposition for customers FMCG, electronics and niche fashion are growth areas and why
- The rise of shoppable commerce or content to commerce is a big focus area Brands need to have a holistic approach
- Why vertical marketplaces will grow in the next five years
- Why you must get the fundamentals right
Watch the video interview now