How to create a culture of world class execution


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In this episode of Digital Transformation & Leadership, Danny Levy talks with Ben Flintoff, General Manager at Baskin-Robbins Australia, about transparency and the questions that transparency raises. Your team, clients, suppliers will always tell you they crave open and honest communication. This will be right up to the point when you tell them something they don’t want to hear or more importantly, don’t know how to process the information you’ve given. Ben also shares how to create a culture of world class execution in order to future proof your business. He pioneered ice cream delivery and created a new category in the process. Delivering ice cream on demand to homes and offices seemed completely crazy until Ben cracked the reason behind why they were doing it.

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