eTail Asia 2021

18 - 20 May, 2021

Online (SGT)

DAY 2 – The Future Of Retail

8:50 am - 8:55 am Welcome Address: Suhana Begum, Lead Editor, Researcher & Producer, eTail Asia/ANZ

Lessons From The Top

9:00 am - 9:15 am Opening Keynote 1: How the pandemic is rewriting the rules of retail

Retailers need to stop expecting business to return to “normal.” There’s no going back to how it was anytime soon. Even before the Covid-19 pandemic and economic crisis, brick and-mortar retailers had been fighting a fierce battle against Amazon and other e-commerce players. Those challenges have now accelerated at staggering speed. So how can you win in the new world of retail?

Rajesh Jain, Managing Director & Chief Executive Officer at Lacoste India

Rajesh Jain

Managing Director & Chief Executive Officer
Lacoste India

9:15 am - 9:30 am Opening Keynote 2: Aligning your digital footprint - How to rethink your omnichannel business models to scale quickly and become the go-to brand for consumers

Nash Benjamin, Chief Executive Officer at F J Benjamin

Nash Benjamin

Chief Executive Officer
F J Benjamin

Invisible, But Everywhere: The Road To Cashless

9:30 am - 9:50 am C-Level Chat: Exploring the future of money - How has Covid-19 influenced the evolution of digital payments in Asia and what should you be doing to adapt to the increasing number of contactless payments options to meet customers where they are?

Ng Aik Phong, Managing Director & Chief Executive Officer at Fave

Ng Aik Phong

Managing Director & Chief Executive Officer
Fave

Smriti Modi, Head of Marketing & eCommerce at Oribel

Smriti Modi

Head of Marketing & eCommerce
Oribel

Driving Revenue With Social Commerce

9:50 am - 10:10 am Keynote: Winning big on TikTok – How to leverage this burgeoning digital platform to enhance brand awareness, drive end-to-end customer engagement and ultimately drive foot traffic and offline sales

Koh Weng Wai, Head of Brand Partnerships (SEA) at TikTok

Koh Weng Wai

Head of Brand Partnerships (SEA)
TikTok

10:10 am - 10:20 am 10mins Coffee Break + Leg Stretch



Anil Srinivas Chilla, Chief Digital Officer at L’Oreal India

Anil Srinivas Chilla

Chief Digital Officer
L’Oreal India

Jean Thomas, Chief Marketing Officer at Pomelo Fashion

Jean Thomas

Chief Marketing Officer
Pomelo Fashion

Manvi Kathuria, GM APAC, eCommerce at Luxasia

Manvi Kathuria

GM APAC, eCommerce
Luxasia

Shawn Tan, Head of Singapore & Regional Brand Strategy at TikTok

Shawn Tan

Head of Singapore & Regional Brand Strategy
TikTok

Pablo Mauron, Managing Director China & Partner at Digital Luxury Group

Pablo Mauron

Managing Director China & Partner
Digital Luxury Group

Alexander Belyakov, Chief Business Development Officer at edna

Alexander Belyakov

Chief Business Development Officer
edna

Frank Ravanelli, APAC Digital Media & Marketing Operations Lead &Global Head of Affiliates at FOREO

Frank Ravanelli

APAC Digital Media & Marketing Operations Lead &Global Head of Affiliates
FOREO

Cross Border eCommerce - Retail’s Insurance Policy?

11:20 am - 11:40 am Case Study: The Cross Border eCommerce Checklist – How to quickly evaluate the status of your organization and supporting infrastructure prior to developing a go-to-market strategy

Sponsors:
Adyen


11:40 am - 12:20 pm 1-1 Networking and Exhibition Visit

11:40 am - 12:20 pm Exhibitor Tech Tour

12:20 pm - 12:50 pm Keynote Interview: Reducing friction - How to cross borders more quickly than your predecessors to explore new global revenue streams and better connect with consumers from other countries

Alexander Toft, Head of International Market Expansion at LEGO

Alexander Toft

Head of International Market Expansion
LEGO

Tam Yong Sheng, Head of Cross-Border, Southeast Asia at eBay

Tam Yong Sheng

Head of Cross-Border, Southeast Asia
eBay

Steve Traplin, GM Marketplace at Catch.com.au

Steve Traplin

GM Marketplace
Catch.com.au

Eric Zheng, VP APAC at iClick Interactive Asia Group Limited

Eric Zheng

VP APAC
iClick Interactive Asia Group Limited

Mike Ghasemi, Founder, Retail, Hospitality & Travel Chief Analyst at Mike Ghasemi Research

Mike Ghasemi

Founder, Retail, Hospitality & Travel Chief Analyst
Mike Ghasemi Research

Funnel Optimisation 101

12:50 pm - 1:10 pm Case Study: What you’re gaining & what you're losing – How to optimise your payment funnel & ROI to drive eCommerce revenue

Sponsors:
Riskified

Reserved for Riskified 



Unleashing The Power Of Influencer Marketing

1:10 pm - 1:20 pm 10mins Coffee Break + Leg Stretch

1:20 pm - 1:40 pm Keynote Case Study: Telling an authentic story through your influencers

Karen Riley Grant, Chief Marketing Officer, Asia, MEA & ANZ at Levi Strauss & Co.

Karen Riley Grant

Chief Marketing Officer, Asia, MEA & ANZ
Levi Strauss & Co.

1:40 pm - 2:40 pm Lunch, 1-1 Networking and Exhibition Visit

1:40 pm - 2:40 pm Exhibitor Tech Tour

Main Conference Session: The Next Frontiers In Digital Marketing

2:40 pm - 3:20 pm All-Star Panel: Piecing together the digital marketing jigsaw - How to use programmatic performance marketing to precisely reach audiences across multiple channels, optimize ad spend and generate revenue
Sponsors:
Affle


Thomas Wolf, Head of Performance Marketing, APAC at Food Panda

Thomas Wolf

Head of Performance Marketing, APAC
Food Panda

Jayan Dy, VP Digital (Online, eCommerce & Omnichannel) at SM Retail

Jayan Dy

VP Digital (Online, eCommerce & Omnichannel)
SM Retail

Sharon Gai, Director of Global Key Accounts at Alibaba Group

Sharon Gai

Director of Global Key Accounts
Alibaba Group

Martje Abeldt, Chief RevX Officer at RevX

Martje Abeldt

Chief RevX Officer
RevX

Mike Ghasemi, Founder, Retail, Hospitality & Travel Chief Analyst at Mike Ghasemi Research

Mike Ghasemi

Founder, Retail, Hospitality & Travel Chief Analyst
Mike Ghasemi Research

Main Conference Session: The Next Frontiers In Digital Marketing

3:20 pm - 3:40 pm Case Study: The digital advertising mix of the future – How to be everywhere at once

Main Conference Session: The Next Frontiers In Digital Marketing

3:40 pm - 4:10 pm All Star Panel: How can you implement a long-term influencer programme as part of your marketing strategy to reap the rewards of having loyal brand superfans?
Julianne Ang, Head Of Marketing at Avon

Julianne Ang

Head Of Marketing
Avon

Deepak Tomar, Country General Manager & Director, Thailand at MAP Active

Deepak Tomar

Country General Manager & Director, Thailand
MAP Active

Joan Yeoh, Country Director, Malaysia at Love, Bonito

Joan Yeoh

Country Director, Malaysia
Love, Bonito

Susan Yeung, APAC Head of Marketing at OnTheList

Susan Yeung

APAC Head of Marketing
OnTheList

Juliana Chu, Director of Digital & Analytics APAC at Kimberly Clark

Juliana Chu

Director of Digital & Analytics APAC
Kimberly Clark

Main Conference Session: Sustainable Retailing – The New Loyalty?

2:40 pm - 3:25 pm All-Star Panel: Sustainability; Moving beyond the buzzword – How to take the lead on sustainability and align your business strategies with your customer values to drive growth and profitability
Peter Betzel, CEO & Chief Sustainability Officer at IKEA India

Peter Betzel

CEO & Chief Sustainability Officer
IKEA India

Dr Naresh Tyagi, Chief Sustainability Officer at Aditya Birla Fashion & Retail

Dr Naresh Tyagi

Chief Sustainability Officer
Aditya Birla Fashion & Retail

Gaurav Tandon, Senior Director, Product at Carousell

Gaurav Tandon

Senior Director, Product
Carousell

Esterina Nervino, Director at Retail in Asia (Part of Bluebell)

Esterina Nervino

Director
Retail in Asia (Part of Bluebell)

Main Conference Session: Sustainable Retailing – The New Loyalty?

3:25 pm - 4:10 pm Spotlight on Leadership: Working through the complexities of the post purchase processes - How to keep your customers coming back for more
Yee Lynn Chan, Head of CRM at HappyFresh

Yee Lynn Chan

Head of CRM
HappyFresh

Small Group Facilitated Networking: Live Streaming 101

2:40 pm - 4:10 pm Synergy Workshop: Live streaming, a new battle ground for retailers - From capturing the stream to engaging your audience, our expert speaker will share hardearned secrets for going live without a headache
Roger Yuen, CEO & Founder at Clozette

Roger Yuen

CEO & Founder
Clozette

4:10 pm - 4:30 pm 1-1 Networking and Exhibition Visit

4:10 pm - 4:30 pm Exhibitor Tech Tour

Main Conference Session: The Next Frontiers In Digital Marketing

4:30 pm - 4:50 pm Case Study: Enhancing value through better services – How to adapt to a hyperlocalised demand in a pandemic to enable your customers to build a much deeper connection with your brand
Ashutosh Kaushik, VP, Digital Services, SP eCommerce at Singapore Post

Ashutosh Kaushik

VP, Digital Services, SP eCommerce
Singapore Post

Main Conference Session: The Next Frontiers In Digital Marketing

4:50 pm - 5:20 pm Fire-Side Chat: How can you marry the right eCommerce platform with the right design, user-experience and risk-management practices, to prevent revenue leakage and preserve lifetime customer value?
Flora Hu, Head of eCommerce Asia at Carlsberg Group

Flora Hu

Head of eCommerce Asia
Carlsberg Group

Gaurav Tandon, Senior Director, Product at Carousell

Gaurav Tandon

Senior Director, Product
Carousell

Sonal Kapoor, Director - Consumer Lending & Insurance at Flipkart

Sonal Kapoor

Director - Consumer Lending & Insurance
Flipkart

Ting Ying Ying, EAP Region Head - Omni Channel Retail Delivery at ECCO Shoes

Ting Ying Ying

EAP Region Head - Omni Channel Retail Delivery
ECCO Shoes

Main Conference Session: The Next Frontiers In Digital Marketing

5:20 pm - 5:40 pm Case Study: As the Cookie crumbles - How to embrace the shift to first-party data to serve your customers better and prepare for a CookieLess world
Abhimanyu Shekhawat, Director Loyalty & Partnerships at Flipkart

Abhimanyu Shekhawat

Director Loyalty & Partnerships
Flipkart

Small Group Facilitated Networking LIVE Interactive ‘How To’ Roundtables

4:30 pm - 5:30 pm How to Roundtables: Small group peer to peer interactive networking

Roundtable 1: How to – succeed on marketplaces without selling your soul

Speaker: Christian McKelvie, Head of Marketplace, Catch.com.au


Roundtable 2: How to – make the best alignments between your marketing and product teams to build products that people love

Speaker: Keith Oh, Head of Product Design, Carousell


Roundtable 3: How to – lead your remote, All- Star teams in 2021

Speaker: Dinda Khairunnisa, HR – Asia Region, FOREO


Roundtable 5: How to – use Martech to create human connections in luxury eCommerce

Speaker: Mazen Kurdy, Founder & CEO, Stylemyle.co

Steve Traplin, GM Marketplace at Catch.com.au

Steve Traplin

GM Marketplace
Catch.com.au

Keith Oh, Head of Product Design at Carousell

Keith Oh

Head of Product Design
Carousell

Dinda Khairunnisa, HR - Asia Region at FOREO

Dinda Khairunnisa

HR - Asia Region
FOREO

Veriyanta Kusuma, Brand and Content Strategist at TikTok

Veriyanta Kusuma

Brand and Content Strategist
TikTok

Mazen Kurdy, Founder & CEO at StyleMyle

Mazen Kurdy

Founder & CEO
StyleMyle

5:40 pm - 6:40 pm End of eTail Asia Summit 2021 + Networking (Singapore Sponsor, Speakers & Delegates Only)