Asia’s Premier eCommerce & Digital Marketing Retail Summit
eTail Asia 2026
March 24 - 25 2026
Equarius Hotel, Sentosa, Singapore
See Who You've Missed Meeting
Explore the top retail leaders and influencers who attended this year
The eCommerce & Omnichannel Conference For APAC Retailers
We’re excited to announce that the 14th Annual eTail Asia Summit will return in March 2026!
As a market leading annual meeting place for Asia’s top retail leaders, eTail Asia brings you the opportunity to learn from, network and collaborate with some of the most innovative Founders, CEOs, CMOs, Heads of eCommerce and Digital Marketing Leaders in Asia (and other countries, due to eTail’s global footprint).
For 2025, we shook things up with:
- Inspiring keynotes from Asia’s top retail brands, covering loyalty innovation, the untapped potential of in-store retail media, Gen AI-driven video content, and the art and science of A/B testing.
- Insightful panels and fireside chats exploring critical topics from the illusion of efficiency to retail media strategies, metrics that matter, cross-border growth, differentiation strategies, and the shift from hyper-growth to sustainable profitability.
- Candid conversations on Gen AI, channel cannibalisation, and the ongoing battle between efficiency and effectiveness in retail featuring bold perspectives from industry leaders.
- Solution rooms and roundtables tackling niche challenges in luxury retail and offering practical Gen AI applications you can take back to your business.
- Fresh perspectives on unconventional partnerships, founder journeys, digital shelf wins, and how Gen Alpha is shaping the future of retail.
- A first-of-its-kind, retailer-led showcase, where trailblazing brands revealed groundbreaking innovations in creativity, product development, and tech-driven retail.
- Guided networking and curated icebreakers that sparked meaningful connections and conversations with industry peers.
We CAN’T WAIT to welcome you to eTail Asia 2026! Attend and be a part of retails future.
Your Complete eTail Journey
“It has been a fruitful and insightful event, and nice to connect with the industry leaders from across the region. Definitely one of the best conferences I have been to!”
Chelsea Ma
eCommerce & CRM Lead, APAC & China
MOSCHINO
“eTail Asia 2025 was a dynamic gathering of industry leaders and digital commerce experts. With insightful sessions, emerging trends, and valuable networking, every moment was impactful. Grateful to be part of it and excited for continued collaboration across the region.”
Mini Sood Banerjee
Assistant Director & Head of Marketing
Amorepacific India
"Well done to the WBR team for yet another outstanding eTail Asia conference! It was impeccably organized, with truly up-to-date topics and quality speakers shaping the digital landscape. Looking forward to the next one!”
Kelferd Hor
Chartered IT Professional (Digital Banking Innovation)
BCS
“eTail Asia Summit 2025 was a well-organized event that delivered real value from start to finish. Across the two days, the calibre and diversity of speakers from retail leaders to digital disruptors was very impressive. I have come away with some valuable insights, fresh perspectives, and some wonderful new connections. A must-attend for anyone in retail, ecommerce and digital marketing."
Jenny Hall
Managing Partner & Co-Founder
Playbook XP
Our 2025 Speakers Included:
Meet the innovators who spoke at eTail, shaping the future of eCommerce
Andrew Hill
Digital Acceleration & Enablement Senior Director
Coca Cola
Amit Sharma
Director, Global Digital Operations
Fossil Group
Alessandro Tomio
Chief Commercial Officer APAC (CCO)
Lacoste
Clarisse Desgeorge
Director Omnichannel - South Asia Pacific
Tiffany & Co
Toru Koyama
Exec. Officer, Group CIO / CDO
H2O Retailing
Adrien Desbaillets
Chief Executive Officer
SaladStop
Izlynn Chan
CEO
BHG Retail REIT
Gavin Pathross
Digital & Technology Director
HEINEKEN Vietnam
Cecilia Tan
E-Commerce Director
UNIQLO Singapore
Mizue Arakawa
Director, Country Leader, Amazon Fresh Japan & Singapore
Amazon
Ragini Chilappagari
Head of Ecommerce
Triumph Group, IN & LK
Igor Vincetic
General Manager, Singapore
Electrolux AB
Marie Kopp
Director APAC (excl China) & MENA
Hasbro
Jaren Loy
Head, Digital Growth
FairPrice Group
Jason Zhang
Founder & Chief Executive Officer
Catlink
Ratiboon Assawajaruwan
Head of Commercial, e-Commerce & Omnichannel
Central Marketing Group (CMG)
Paul David Howley
Chief Business Officer
JASPAL Group
Jan Lim
Regional CEO South East and North Asia
Lenskart.com
Vijaya Kumar Jayaraj
Head of Retail (ROW - APAC & EMEA)
Razer
Anne-Laure Descours
Chief Sourcing Officer
PUMA
Highest Caliber of Content. Created Just For you.
Highlights of 2025 Include
Love Being Wrong: Mastering The Art of A/B Testing – An Interactive Case Study by Fossil
The REAL TALK on Gen AI: Shifting from shiny experiments to a scalable strategy with Heineken, Fossil Group and RHB Bank
An Interactive Case Study on Mastering AI Generated Video Content by 1000 Media/Nas Daily
Cultivating Enduring Loyalty: Flexing your rewards to stay relevant – Heineken Case Study
Founder Stories: Meet the founders of Asia’s most inspiring businesses - theWYLDshop.com, Maison 21G, Catlink & WASTD
Luxury Retail Solution Rooms led by: LVMH Perfumes & Cosmetics, Aesop, Tod’s Group, Central Group, Jaeger-LeCoultre & Ecom Nation
Let's Connect & Create A Custom Experience
Hi, I’m George, the Sponsorship Director for eTail Asia. Reach out by clicking the button below and I’ll be in touch within 24 hours. Looking forward to connecting!
Trusted By Thousands Of Retailers:
Your eTail Experience
Connect and learn even faster at our onsite events. Every year we curate new experiences at the event to enhance relationships and spark innovation outside of the session room.
Relax with a cocktail and chat with other retailers in your vertical who share your pain points. You’ll meet the peers who can give you tons of advice and technology recommendations.
Join us for our exclusive premium tastings every day of the show. You’ll relax with fellow retailers while you sip and savor pairings with Bourbon, Craft Beers, Wine and more.
Join these half hour long informal discussions over drinks about the hottest topics in retail led by one of our fantastic retail speakers.
This closed door think tank will bring together C-Level leadership from top retailers to discuss their most pressing challenges and greatest opportunities.
Led by a select group of our solution providers, these interactive roundtable discussions will dive deep into the specific tech areas you’re here to explore, offering a rare chance to learn directly from industry executives.
Join the Solution Room to share and receive advice on your most pressing challenges with fellow attendees. This participant-led session empowers you to consult with peers while building connections in a small group setting.
Each solution provider has been picked by hand to make a real difference to your digital proposition. For solution providers, there’s no better place to showcase your brand.
Join your peers at the heart of our EXHIBIT to discover the latest innovations and cutting-edge tech implementations from leading retailers in the region, showcasing their creativity and ingenuity.
Content By The Leaders, For The Leaders.
Every single year. Check out our latest content report, produced in collaboration with thought leaders behind the biggest retails brands in the region ➡️
Download For Free
eTail In The News
Senior editors and staff from mainstream and industry media, as well as leading industry analysts attend and cover eTail, where industry news happens. Check out the articles, interviews and announcements from the largest and most disruptive eCommerce and tech companies.
“I have learned a lot from an inspiring couple of days at eTail Asia - a brilliant gathering of minds rethinking the future of retail, media, and brand growth. Huge thanks to the organisers for having me and for creating a space filled with sharp thinking and open collaboration.”
Mariel Laxamana
Marketing Director
Payments Consulting Network
“A fantastic event with inspiring conversations, fresh perspectives, and valuable learnings from fellow retail leaders and brands.”
Izlynn CHAN
CEO
BHG Retail REIT
“So many great chats, so many brilliant minds - the conversations were top-notch! Huge thanks to everyone who made Etail Asia so memorable.”
Triton Dsouza
Senior VP SEA
Netcore Cloud
“Thank you again for a brilliant, rich & dynamic event, it’s now been forth eTail Asia I’ve gone to, and the quality is always there!”
Michael McCarthy
Founder
Moonswing Advisory
Building Integrated Campaigns That Align With Your Goals:
Market Research
Access to industry thought leaders through WBR’s world-class summits put us in a unique position to develop an outstanding range of research and content creation opportunities.
Bespoke Roundtables, Webinars & Podcasts
Our clients rave about the quality of the participants and flawless execution they get when partnering with WBR Insights.
Content and Advertising
Leverage the reach and website visitors of our industries and business communities. Identify and target your prospects through tailored campaigns that positions your oganisation as a credible solution partner and keep you front of mind.
