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What is eTail Asia?

eTail Asia  is the destination event for large, established e-retailers to share best practice, challenge convention and network among the leaders of Asian eCommerce and digital marketing.

As the only Asian eCommerce and digital marketing conference focused on intimate, small group, peer-to-peer learning, you are guaranteed to find solutions to your biggest challenges.

Be Inspired. Learn From:

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Qian Yi

Global Account Operation Director
China’s eCommerce juggernaut

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Roberto Longo

President, Asia Pacific
Putting together a winning China strategy

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Dr. Wolfgang Baier

Group CEO
Driving CX with Blockchain, AR and VR

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Dustin Jones

Executive Vice President, Managing Director
Macy's China
Enabling global growth for retailers

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Elias Pour

Chief Marketing Officer
Achieving a 360-Degree Customer View

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Suzan Chen

Commercial Director eCommerce
Under Armour
Succeeding in China’s $800B eCommerce market

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Enrico Baldo

Retail Director APAC
Future Retail in the Age of Amazon

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Christian Skaar

Director Digital
Winning in an era of dominant retailers


Chatri Sityodtong
- Founder, Group CEO & Chairman, ONE Championship

Asia’s King of Martial Arts giving an exclusive talk on how to embrace and engage an audience at scale



"Thought provoking event with amazing speakers covering topics ranging from the future of marketing, digital, AI and robotics."

Alin Dobrea, Regional Head of Advertising Platform, Zalora

Unearth solutions to all of your top challenges:

  1.  1Entering and succeeding in China’s $800B eCommerce market
  2.  2Converging offline and online channels for enhanced customer experience
  3.  3Building a data-driven eCommerce strategy to outperform your competition
  4.  4Integrating new technology and solutions into your existing structure and processes
  1.  5Creating incredibly rich immersive digital experiences for your brand
  2.  6Delivering a seamless, simple and intuitive payment experience for your customers
  3.  7Innovating your last-mile delivery approaches for improved efficiency and on time delivery
  4.  8Creating interactive stories and shoppable content for your brand that converts

The eTail Asia Experience

5 Star Content

As the only agenda designed for eCommerce and digital marketing leaders in the region, have all of your major pain points addressed in 3 value-packed days.

5 Star Speakers

Be inspired by 70+ speakers representing the ‘whose who’ in the eCommerce and digital marketing space, as they share their practical insights on the do’s and don’ts to build a winning eCommerce business.

5 Star Networking

With all the major brick & motors, pure plays, marketplaces and technology players all exclusively under one roof at one time, this is your only opportunity to network with key market leaders.

“eTail Asia helps you keep up to speed with the ever changing technological landscape and better tailor your offers to the evolving needs of today’s omnichannel customers.”

Lorenzo Peracchione, Regional Director of Mobile Commerce, Sephora Digital SEA

Who Attends eTail Asia?

From the Billion dollar club, to the start-ups. From sports, beauty, arts, electronics and much more – eTail Asia is for retailers that want world-class eCommerce and digital marketing. This community is one of a kind, and the perfect balance of quality, quantity, and variety:




Retailers Collaborating


Thought Leading